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SWOT City supports Detroit neighborhoods that fall beyond the borders of downtown and Midtown. Up and down these streets are small businesses that are critical to the economic health of their respective communities – each of which has a direct impact on the city as a whole.

TechTown — SWOT CITY from DETROIT LIVES! on Vimeo


SWOT City delivers TechTown acceleration services to these underserved neighborhoods through partnerships with community and economic development organizations. We first assess the neighborhood and create a unique engagement plan, then we provide expert analysis and one-on-one coaching to essential businesses in need of stabilization or growth. As we become ingrained in these communities, we begin to work with our partners to confirm specific needs, then seek out eager entrepreneurs to fill those voids.

If you’re a Detroit-based business in need of support, please reach out to your local community or economic development organization and have them email