TechTown Training Series | Making Technology Work for Your Business

Virtual

  The Training Series helps Detroit-area small business owners sustain, grow, or transition their business.   We don’t get into business to figure out technology, yet the technology we select is the backbone of our business infrastructure. Often, that technology is an afterthought and isn’t always the best fit to keep up with our growth…

TechTown Training Series | E-commerce: How to Make it Work for YOUR Business

Virtual

  The Training Series helps Detroit-area small business owners sustain, grow, or transition their business.   In this webinar, we’ll discuss the basics of e-commerce, why it is important, and how to determine what e-commerce platform is right for you and your business. By the end of this webinar, you will understand the steps required…

TechTown Training Series | Creating The In-Store Experience: The Power of Visual Merchandising

Virtual

  The Training Series helps Detroit-area small business owners sustain, grow, or transition their business.   Influence the energy to inspire the outcome: a creative way to describe the power behind designing a safe, functional, and inspiring in-store experience. What brings clients into your space? How do they shop your product, or inquire about your…

TechTown Training Series: Improving Distressed Assets

Virtual

Learn to re-energize underutilized assets and increase income with guest speaker Laura Sigmon.
Register to access free, professional training to elevate your business through TechTown Training Series

Operations 101: Basics of Business Systems

Virtual

Viewers will learn the basics of business systems in Operations 101 with Racheal Allen, CEO of Operations School. She discusses the five essential systems every business, regardless of size, should have in place.

Marketing Fundamentals: Email Marketing (Three-part Workshop Series)

Virtual

Marketing Fundamentals: Email Marketing (Three-part Workshop Series) Email marketing is one of the easiest ways to stay in touch with your existing and potential customers. It is also a powerful marketing tool to build and grow your business. But many businesses aren’t using email as effectively as they could be...are you one of them? The…

Training Series: Email Marketing Writing Styles

Virtual

In Email Marketing Writing Styles, part two of the series, Jen Wilson and Lisa Pierson will discuss connecting with your email subscribers and how to structure your emails to motivate action.

Training Series: Email Marketing Analytics

Virtual

In Email Marketing Analytics, part three of this series, Nerissa Marbury of One Epiphany LLC will explore how to use your email marketing data to help you identify ways to support your business growth and your customers' needs.

Training Series: The Pro Secrets to Effective Media Pitching

Virtual

This 90-minute interactive, virtual session is designed for retail and tech entrepreneurs who want to effectively pitch their stories to news producers, editors, journalists, freelance media professionals and other publications.

Training Series: A Boss’s Guide to Accounting

Virtual

Instructor Lawrence Jackson provides a new perspective on accounting practices and procedures that will calm the fears of business owners.
Viewers will learn to organize and document financial transactions for strategic planning and business decisions.

Training Series: Adverse Childhood Experiences (ACEs)

This Training Series workshop aims to help individuals and organizations learn about adverse childhood experiences (ACEs) and how we can work together to understand, raise awareness and promote ACE prevention strategies in our communities.