DTX Launch Detroit

DTX Launch Detroit is an intensive 10-week summer accelerator for college students and recent graduates aspiring to launch a technology startup. Participants will receive a stipend of $2,500 per individual (up to $7,500 per venture team) to test out their entrepreneurial dreams. One team will receive a $15,000 grand prize courtesy of General Motors!​

The program covers

  • Designing, testing and evaluating your value proposition
  • Finding the right product/market fit
  • Developing your business model canvas
  • Conducting customer discovery
  • Team building
  • Pitch coaching
  • Subject matter expert speakers


Launch Detroit follows the Lean Startup approach, a step-by-step business development method popularized by famed serial entrepreneurs Steve Blank and Bob Dorf. Enrolled teams will be given extensive assignments in preparation for weekly workshops. They also will be directed to get out of the building and talk to potential customers to test their various hypotheses. The curriculum is augmented with guest speakers, business coaches and mentors, as teams attempt to validate their value proposition and business models. Other components include meet-and-greets with experienced entrepreneurs, subject matter experts and tech startup founders. The program will culminate in a showcase day, giving participants the opportunity to make a pitch to potential strategic partners, advisers and investors.

Eligibility requirements

  • Undergraduate and graduate college students, or recent college graduates (within two years), seeking to launch a technology-based business.
  • Teams of at least two people are required; teams that demonstrate a complementary skill set or include members with different majors or from different departments or schools are likely to receive more favorable consideration.
  • Must be able to make a full-time commitment to the 10-week summer program

Past Participants

A number of the teams that have graduated from DTX Launch Detroit are actively working to move their business ideas forward. Learn more about these teams here.

Sponsors & Partners

DTX Launch Detroit is a program of the Detroit Technology Exchange (DTX), a programmatic partnership between TechTown Detroit, the Design Core Detroit, Grand Circus, the Henry Ford Innovation Institute, Invest Detroit, and NextEnergy. It is designed to recruit and groom talent for tech entrepreneurship opportunities and convert innovative technologies into Detroit-based startups. It is supported by New Economy Initiative, William Davidson Foundation and General Motors.