TechTown's Retail Boot Camp (RBC) is an intensive, hands-on, 12-week program that prepares serious entrepreneurs for the opening of their brick-and-mortar establishments in Wayne County. The program's curriculum is designed to strengthen businesses so they can grow into permanent locations and thrive in today's retail environment. Retail Boot Camp has gained a reputation for supporting the launch of successful businesses in neighborhood commercial districts, including Mama Coo's Boutique, Third Wave Music, Plum Health, Breadless, Flamingo Vintage Detroit, Mature, MG Studio, Spectacle Society, Alotta Locs, J&T's Kitchen, Genesis Therapeutic Massage & Wellness, Terri's Cakes, Jessica Blair Beauty, Ice Cream Detroit, Joy of Nails, Just Elevate Fitness, The Damage Zone, and T&T Sip & Read.
Qué cubre
- Determinar los costes de puesta en marcha y las fuentes de financiación
- Selecting a permanent location
- Negotiating your lease
- Utilización de un arquitecto para el proceso de diseño y construcción
- Capital readiness and financial analysis
- Desarrollar operaciones y rutinas minoristas de calidad
- Diseñar un merchandising visual impactante
- Sales techniques
- Comprender la combinación de precios e inventarios
- Developing store management practices
- Pitching your business
El apoyo empresarial incluye
- 12 weeks of sessions facilitated by business development and retail experts
- Opportunity to pitch for kickstart awards
- Post-graduation coaching from the TechTown team for up to six months
Fechas clave
Invierno/primavera de 2026What Makes an Ideal Candidate
- Actividad minorista previa (operaciones pop-up o de comercio electrónico, experiencia en el sector o un plan bien pensado o formalmente redactado para poner en marcha un negocio físico).
- They intend to locate their business in Wayne County.
TechTown se compromete al 100% a poner en contacto a todos los solicitantes con los recursos, independientemente de su participación en el programa. Se recomienda encarecidamente a los empresarios interesados que rellenen la solicitud.
La inscripción en el programa es gratuita. La cuota del programa una vez aceptado es de $ 499.