Programação para pequenas empresas

Campo de treino para retalhistas (RBC)

O Retail Boot Camp é o programa mais antigo da TechTown, centrado em ajudar os empresários a reforçarem e a desenvolverem as suas empresas de venda a retalho, à medida que procuram prosperar no atual ambiente de venda a retalho.

Spring 2026 Brick-and-Mortar Edition Application

Apply Now

Datas importantes

Applications open - 12/19/25 @ 4pm

Applications close - 1/29/26 @ 11am

Learn more about RBC
by attending an info session

1/8/26 - RSVP HERE
1/13/26 - RSVP HERE 
1/20/26 - RSVP HERE
1/27/26 - RSVP HERE

RBC Cohort 17 Selected - 2/13/26

RBC Cohort 17 Orientation -  2/26/26

RBC Sessions Begin - 3/3/26

RBC Showcase Pitch Event - 5/19/26

 

Edição em tijolo e argamassa

TechTown's Retail Boot Camp (RBC) is an intensive, hands-on, 12-week program that prepares serious entrepreneurs for the opening of their brick-and-mortar establishments in Wayne County. The program's curriculum is designed to strengthen businesses so they can grow into permanent locations and thrive in today's retail environment. Retail Boot Camp has gained a reputation for supporting the launch of successful businesses in neighborhood commercial districts, including Mama Coo's Boutique, Third Wave Music, Plum Health, Breadless, Flamingo Vintage Detroit, Mature, MG Studio, Spectacle Society, Alotta Locs, J&T's Kitchen, Genesis Therapeutic Massage & Wellness, Terri's Cakes, Jessica Blair Beauty, Ice Cream Detroit, Joy of Nails, Just Elevate Fitness, The Damage Zone, and T&T Sip & Read.

O que está abrangido

  • Identificação dos custos de arranque e das fontes de financiamento
  • Selecting a permanent location
  • Negotiating your lease
  • Utilização de um arquiteto para o processo de conceção-construção
  • Capital readiness and financial analysis
  • Desenvolvimento de operações e rotinas de retalho de qualidade
  • Conceber um merchandising visual com impacto
  • Sales techniques
  • Compreender a sua combinação de preços e inventário
  • Developing store management practices
  • Pitching your business

O apoio às empresas inclui

  • 12 weeks of sessions facilitated by business development and retail experts
  • Opportunity to pitch for kickstart awards
  • Post-graduation coaching from the TechTown team for up to six months

Datas importantes

Applications open - 12/19/25 @ 4pm
Applications close - 1/29/26 @ 11am

Learn more about RBC by attending an info session

  • 1/8/26 - RSVP HERE 
  • 1/13/26 - RSVP HERE 
  • 1/20/26 - RSVP HERE
  • 1/27/26 - RSVP HERE
  • RBC Cohort 17 Selected - 2/13/26
  • RBC Cohort 17 Orientation -  2/26/26
  • RBC Sessions Begin - 3/3/26
  • RBC Showcase Pitch Event - 5/19/26

What Makes an Ideal Candidate

  • Atividade de retalho anterior (transacções pop-up ou de comércio eletrónico, experiência no sector ou um plano bem concebido ou formalmente escrito para lançar um negócio tradicional).
  • They intend to locate their business in Wayne County.

A TechTown está 100% empenhada em ligar todos os candidatos aos recursos, independentemente da participação no programa. Os proprietários de empresas interessados são altamente encorajados a preencher a candidatura.

Não há taxa para se inscrever no programa. A taxa do programa após a aceitação é de $499.

 

Brick-and-Mortar Application Form

E-commerce & Home-based Edition

TechTown Detroit’s RBC: E-commerce & Home-based Edition is an intensive, ten-week program specifically designed for home-based, pop-up, and e-commerce businesses based in Wayne County or owned by Wayne County residents. The program curriculum is designed to strengthen business owners’ skill sets and grow their businesses as they look to thrive in today’s retail environment.

O que está abrangido

  • Omni-channel retailing
  • Financial statements and sales projections
  • Embalagem e preços
  • Building your online presence
  • Identificar a personalidade do seu cliente-alvo
  • Gestão do inventário
  • Marca e marketing
  • Pitching your business

O apoio às empresas inclui

  • 10 weeks of in-person sessions facilitated by business development and retail experts
  • Opportunity to pitch for kickstart awards
  • Post-graduation coaching from the TechTown team for three months

Datas importantes

verão/outono de 2026

What Makes an Ideal Candidate

  • Have an e-commerce, pop-up, or home-based business
  • Atividade de retalho anterior (operações pop-up ou de comércio eletrónico)
  • Must live in or primarily operate in Wayne County

A TechTown está 100% empenhada em ligar todos os candidatos aos recursos, independentemente de participarem ou não num programa. Os proprietários de empresas interessados são altamente encorajados a preencher a candidatura.

Não há taxa para se inscrever no programa. A taxa do programa após a aceitação é de $299.

E-commerce & Home-based Interest Form
Agendar uma sessão de estratégia de serviços de retalho
Schedule with Christina
Schedule with Carrie
Enviar um e-mail à equipa da RBC
Email Christina
Email Carrie
Retail Boot Camp is made possible with support from Ralph C. Wilson, Jr. Foundation, Relentless Care Foundation and, Huntington Bank.

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CONTACTO

440 Burroughs Street
Detroit, MI 48202
info@techtowndetroit.org
(313) 879-5250

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