TechTown Detroit’s entrepreneurial education team had the chance to connect with Brittni to discuss her experience and learn about her journey to becoming an entrepreneur. She provides excellent advice for aspiring entrepreneurs through the Ask an Expert program!
Brittni Abiolu is a serial entrepreneur, venture builder, investor and advisor with over 17 years of experience helping entrepreneurs start new businesses. She also assists business owners in obtaining capital, developing websites/cloud-based applications, acquiring new customers and connecting them with resources.
In the past, Brittni worked at management consulting, marketing and advertising agencies such as Accenture, CDK Global and Campbell Ewald. Through the years she focused on helping small, mid-size and large companies with business planning, business development, marketing and lead generation.
Brittni is currently the founder and managing director of VentureHue, a startup advisory company. At the same time she also volunteers as a startup mentor and advisor with accelerators and incubators like TechStars, TechTown Detroit and First Founders based in Nigeria.
As a volunteer with TechTown’s Ask an Expert program, her expertise includes search engine optimization and digital marketing.
Q&A with Brittni
How long have you been working in the marketing industry and what has your journey as an entrepreneur been like?
I have been working with startups and providing them with advice on search engine optimization and digital marketing for over 17 years. Moreover, my professional journey has been challenging yet rewarding. In short, I’m an entrepreneur who helps other entrepreneurs. When my clients struggle, so do I. When my clients do well, so do I. Hence the reason my business is doing very well and my clients see remarkable results from my advice.
What do you enjoy most about working with small business owners/entrepreneurs?
I enjoy seeing all my clients succeed and grow in their businesses. It’s exciting to see small businesses hit certain milestones and scale from no revenue to millions of dollars.
What is one piece of advice you’d give to aspiring entrepreneurs?
Consult with an industry-specific business coach before you start. Most entrepreneurs start a business without fully knowing and understanding how to run their business. Overall, this can lead to a higher chance of failure. Entrepreneurs are more likely to see success when talking to an expert in that specific industry before launching. Industry-specific experts and coaches can provide step-by-step guidance on building a successful business.
What has your experience been as an angel investor with TechTown’s Catalyst Angel Program?
My experience with the TechTown Angel Catalyst Program has been rewarding. I’ve been exposed to more opportunities to advise and mentor startups that I’m passionate about. In this case, being an angel investor and being able to directly contribute to the growth of startups has given me a greater purpose in life.
Angel investors give entrepreneurs that can’t approach traditional banks the opportunity to acquire capital for their businesses that would otherwise be difficult or impossible to receive.
Schedule an Ask an Expert appointment with Brittni
Learn more about Ask an Expert and schedule an appointment with Brittni by visiting our Ask an Expert page and clicking on the “Marketing + Advertising” tab. She is eager and ready to support your business’s marketing needs!