Start Studio:
Validate. Build. Fund.

Start Studio helps aspiring founders test tech ideas through three tracks: ID (Ideation), MT (Market Testing), and IP (Initial Product). The program validates concepts through customer discovery interviews and helps founders create demonstration-ready Minimum Viable Products (MVPs) for their customer-validated tech startups.

Ideation and Discovery

Start Studio ID

Start Studio ID is a decentralized program for early-stage tech founders. We provide the mentorship and framework needed to transform a raw concept into a viable business model.

Through expert-led lectures and intensive customer discovery, you will:

  • Refine your problem statement.

  • Validate customer needs and your unique value proposition.

  • Identify scalable business models and a clear path to market.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Is This Right for You?

This program is perfect for solo founders and early-stage builders with a tech-based idea that hasn't yet been market-tested. Reach a "problem-solution fit" in a low-pressure, collaborative environment.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Key Program Features
  • Rolling admissions and flexible onboarding
  • Personalized coaching and strategic support
  • Access to virtual learning content
  • A community of fellow innovators

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now

Market Testing

Start Studio MT

Start Studio MT is an intensive program for software founders ready to build, launch, and validate their product. We bridge the gap between a validated idea and a functional prototype using low-code and AI-powered tools.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Build. Test. Scale.

This program is dedicated to achieving Product-Market Fit through real-world experimentation. During the program, you will:

  • Build a Functional Prototype: Use emerging tech to create a usable software product.

  • Identify Your ICP: Define and test your Ideal Customer Profile across diverse segments.

  • Establish Feedback Loops: Work with developers and experts to test features with early adopters.

  • Master Go-To-Market: Receive training in product management, team-building, and GTM strategy.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Key Program Features
  • Expert Support: Personalized coaching and strategic mentorship from industry veterans.
  • Resource Library: Full access to exclusive virtual learning content.

  • Peer Community: Build alongside a network of fellow tech innovators.

Ideal Candidate

This program is specifically for software-based solutions. It is perfect for founders with a validated concept who are ready to put a product into the hands of real users to prove its value.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now

Initial Product

Start Studio IP

Start Studio IP is a highly selective accelerator for software founders ready to scale. We provide the technical and operational infrastructure to transform your initial product into a market-ready, fundable company.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Accelerate Your Growth

Go beyond the prototype. This program provides the resources to build a robust Minimum Viable Product (MVP) and professionalize your business operations.

  • Full-Stack Development: Work with experienced developers to build or enhance your MVP.

  • Investor Readiness: Get hands-on guidance to secure funding and attract strategic partners.

  • Operational Excellence: Expert coaching on legal infrastructure, capital strategy, and growth planning.

  • Scalability: Move from a product idea to a fundable, scalable enterprise with clear market traction.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now
Key Program Features
  • Hands-on MVP Support: Direct access to full-stack technical talent.
  • Strategic Support: Specialized mentorship in operations and capital raising.
  • Peer Network: Collaborate within an elite community of fellow tech innovators.
Ideal Candidate

This program is reserved for software startups with a strong business case and a validated market need. If you are ready to build an investor-grade product and secure early traction, this is your path.

Please schedule an Ask an Expert session with a Mentor-in-Residence (MIR) to learn more! 

Schedule Now

Start Studio is made possible with support from the Gilbert Family Foundation, Michigan Economic Development Corporation, U.S. Economic Development Administration, and the William Davidson Foundation.

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