Holiday Retail Readiness Workshop Series-The 4 P’s of Popping Up

A strategic approach to your market season can increase both your brand awareness and revenue generation. Please join EarlyWorks’ VP of Insights + Experience, Mary Aviles, in this interactive workshop covering the “4 P’s of Popping-Up”: price, product, packaging, and promotion. We’ll explore the advantages of popping up along with techniques for learning more about your customers, becoming more discoverable, making your own pop-up opportunities, considering how you show up from your customers’ perspective, and holding on to customers once they’ve found you. Ensure that you’re investing your precious time and resources where they best work for you by learning to evaluate your options and your outcomes and packaging your approach.