TechTown Training Series

No matter where you’re at in your small business journey, TechTown’s Training Series provides the expert info you need — on your schedule. 

These free, on-demand digital workshops are led by local and national experts and cover business fundamentals and hot-button issues. The Training Series also offers opportunities to meet live with our expert presenters and receive additional one-on-one guidance through our Strategy Sessions and Ask an Expert programs.

The Training Series is always expanding, with a range of workshops focused on the following topics:

  • Business Strategy
  • E-Commerce and Web Design
  • Business Operations and Processes
  • Marketing, Branding and Persona Discovery
  • Financial Insight and Lending
  • Social Media Marketing

To access our Training Series videos, register below! TechTown’s Training Series is made possible with support from Ally, Bank of America, the New Economy Initiative, the Ralph C. Wilson Jr. Foundation, and Verizon.

Already registered? Log-in here.

Check out some of our past training series:

Training Series: Adverse Childhood Experiences (ACEs)

This Training Series workshop aims to help individuals and organizations learn about adverse childhood experiences (ACEs) and how we can work together to understand, raise awareness and promote ACE prevention strategies in our communities.

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21 June 2023

Training Series: Make Better Business Decisions with Analytics

Virtual,

Hear from LaToniya A. Jones to learn best practices and analyze trends on how customers engage with your business online. These insights will help you make well-informed, actionable decisions.

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01 April 2023

Training Series: Growth + Mindset: Transformative skills for entrepreneurs

Virtual,

Instructor Myles Morgan gives an introductory deep dive exploring the inner work that founders, leaders, and creatives need to engage in to produce consistent breakthroughs on their journey toward actualizing their visions.

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01 February 2023

Training Series: A Boss’s Guide to Accounting

Virtual,

Instructor Lawrence Jackson provides a new perspective on accounting practices and procedures that will calm the fears of business owners.
Viewers will learn to organize and document financial transactions for strategic planning and business decisions.

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01 January 2023

Training Series: The Pro Secrets to Effective Media Pitching

Virtual,

This 90-minute interactive, virtual session is designed for retail and tech entrepreneurs who want to effectively pitch their stories to news producers, editors, journalists, freelance media professionals and other publications.

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01 September 2022

Training Series: Understanding Financial Statements with Bank of America

Virtual,

In Email Marketing Analytics, part three of this series, Nerissa Marbury of One Epiphany LLC will explore how to use your email marketing data to help you identify ways to support your business growth and your customers' needs.

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01 August 2022

Training Series: Email Marketing Analytics

Virtual,

In Email Marketing Analytics, part three of this series, Nerissa Marbury of One Epiphany LLC will explore how to use your email marketing data to help you identify ways to support your business growth and your customers' needs.

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01 July 2022

Training Series: Email Marketing Writing Styles

Virtual,

In Email Marketing Writing Styles, part two of the series, Jen Wilson and Lisa Pierson will discuss connecting with your email subscribers and how to structure your emails to motivate action.

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01 June 2022

Marketing Fundamentals: Email Marketing (Three-part Workshop Series)

Virtual,

Marketing Fundamentals: Email Marketing (Three-part Workshop Series) Email marketing is one of the easiest ways to stay in touch with your existing and potential customers. It is also a powerful…

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10 May 2022

Operations 101: Basics of Business Systems

Virtual,

Viewers will learn the basics of business systems in Operations 101 with Racheal Allen, CEO of Operations School. She discusses the five essential systems every business, regardless of size, should have in place.

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01 March 2022

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